We needed to quickly launch and populate our website and catalogueue with rich product information and images without having to manually input this information
London, England - Cartridge World, the No 1 provider of printer cartridges has chosen Etilize as their rich product data provider for its new e-commerce website.
Cartridge World looked to enter the OEM market in 2010 with an e commerce website that would instantly competitive and eventually become the number one source of office consumables globally.
In order to increase the product range and develop a rich catalogueue, Cartridge World chose to partner with Etilize. Etilize’s SPEX Plus service transformed Cartridge World’s portfolio into standardised product information, including images, updated on a daily basis.
“We needed to quickly launch and populate our website and catalogueue with rich product information and images without having to manually input this information. We heard about the Etilize service and are pleased to partner with them” says Gary Watson, Supplies Manager Cartridge World. “Not only does it save us significant in-house cost and time to launch, it allows us to focus on our core business”.
About Cartridge World
Cartridge World is the world's No. 1 provider of great-value, top quality refilled printer cartridges. We are your one stop shop for all your inkjet, laser, fax and photocopier needs and handle every major brand of printer cartridge for home, education or business use. We recycle cartridges, sell new cartridges as well as a wide range of printer accessories.
About Etilize, Inc.
Etilize Inc., a subsidiary of GfK Group, was founded in 2000. Etilize provides product images, attributes, e-commerce modules and rich content for more than 7 million products globally. Etilize's commitment to providing world-class service is one of the many reasons Etilize has the largest data distribution network in the world. Spex product data is available in more than 30 countries worldwide and provides annual data subscriptions through a variety of delivery methods. GfK Group (www.gfk.com) acquired Etilize through its subsidiary ENCODEX in 2009. The combined offering of Etilize and ENCODEX is now marketed globally under Etilize, Inc. Learn more by visiting www.etilize.com








